“The must-have resource to win new business and provide exceptional client value.”
Harvey Mackay

“What Sam teaches is the secrets on how to find inside information and then how to apply it to impress any person, any time.”
Keith Ferrazzi

"Do yourself a favor and get your own copy. Get a copy for each of your sales buddies. Get a copy for any small business owner you know. Spread the word. I want to personally thank Mr. Richter for writing something that I consider an investment in my future!"
David Sawtelle

"Within the first couple of weeks it has paid for itself. This is a "must have" for all business people whether you are in sales or not."
Cheryl Barton

"Sam Richter has done the heavy lifting for all of us who depend on new customers to grow our business. Read it before your competitors do."
Pat Fallon

"I wish I had the vocabulary of Barack Obama to convey my excitement."
Joey Mcintosh

"Take The Cold Out of Cold Calling is a manifesto for salespeople who want to connect rather than merely contact prospects. It is amazingly thorough. You'll have an unfair advantage over your competitors.”
Chris Lytle

"I can't remember the last time I received so much information that was immediately useful. Thank you, thank you!"
Sheila LeGeros

"A must read for any sales professional that is serious about growing a company's bottom line. Sam’s book provides awesome insights on areas where you can find the key nuggets about your client & company."
Paul Savelsbergh

"I've used his suggestions multiple times. Most recently, it led to me getting called back for a second meeting about what could be a large piece of business. The tactics work!"
Stephen Mullen

"Sam really demystifies the selling process and he's laid out a simple plan to make every sales call a success.”
Sabrina Parsons

“Sam Richter's ingenious strategies for researching prospective clients online are invaluable for salespeople.”
Jill Konrath

“Sam has de-mystified the process of acquiring and interpreting knowledge on customers. This is a profoundly practical.”
Philip R. Styrlund

"If you utilize the internet to research or if you are a salesperson looking for leads you need to purchase this book."
Leah E. Curry

“I was amazed at the amount of information that is available online and how easy it is to access it all.”
Wendy Weiss

“If you are looking to get one-step ahead of your competition then Take the Cold Out of Cold Calling is the competitive edge you are looking for.”
Craig Elias

“The bigger the Web gets, the more you will need this book. Keep it with you at all times.”
Dileep Rao, Ph.D

“If you're serious about being a successful 21st century sales professional, you must read this book.”
Jim Blasingame

“Sam Richter's book on cold calling will bring professionalism and common sense back into prospecting for new customers.”
Tom Schaber

“This books is the first and last word on selling in today's information society.”
Michael Benidt & Sheryl Kay

"If information is power, here is a book that will make you more powerful. Richter gives us the tools we need."
Howard Liszt

"If you want to succeed in business today, you need to know how to find better information online....faster.  This book tells you how to do it. So get it."
Robert Stephens

“Any person—whether a businessperson or not—can benefit from this information.”
Judith Cone

“Sam Richter has blended his extensive knowledge and experience in creating lasting professional relationships with his extraordinary information search background to produce a book that is both readable and instructive.”
Christopher P. Puto, Ph.D.

“If you are in sales, this book is a must read! Sam Richter provides invaluable insight in his book and empowers sales people to do their homework quickly and easily."
Lee B. Salz

“Most business books will provide you with two or three good ideas. This book will provide you with dozens.”
Don MacPherson

“Sam has captured and shares fantastic ideas that will be converted into sales revenue for you and your company. This book is on the must-read.”
Dan Mallin

"If you want to be a top salesperson and discover outrageously effective resources to connect with your clients - then this book is for you!!"
Kim Duke

“The book is rock solid, fun to read and worth far more than the minutes and the money you need to put into it. I intend to share it with every one of my clients—and know they'll all profit from Sam's wise work.”
Betsy Buckley

"Sam's book empowers sales and busy managers by showing them how to efficiently gather and organize Customer Intelligence using the Internet."
Ellen Naylor

“This might just be your last purchase of a “how to” sales manual.”
Lori Kiser-Block

“Take The Cold Out Of Cold Calling is a transforming treasure trove of wise counsel. It is destined to become THE benchmark for achievers and entrepreneurs to realize their dreams by leveraging information.”
Greg Heinemann

“Sam's book is required reading for all my sales people.”
Scott Severson

"Sam's book makes me tremendously more effective and saves valuable time. It will be assigned reading for our entrepreneurship students."
John D. Stavig

“Take the Cold Out nails it. Sam provides not just the theory but the tools and tips to gather the relevant information.”
Bruce Langer

"Sam delivers direction and guidance for arming sales and marketing folks to maximize influence and drive results.”
David Kristal

“Sam Richter gives us a step-by-step guide on how to find what you need to know about your customer's business to help you successfully sell value!”
Dan Kosch and Mark Shonka

"If you thought Google was the ultimate Internet search tool, wait until you see how Sam uses Google and other online resources to find information. You'll shout 'Eureka' with every result."
Bob Schoenbaum and Mike Frommelt

“Take the Cold Out of Cold Calling will be an essential resource that our team will consult over and over.”
David Patchen

“If you cannot have Sam Richter in your office or with every employee you have facing customers and driving sales the next best thing is his book.”
William M. Rohde Jr.

“Read this book before your competitors do! Compelling and practical, this book is a how-to guide to find and win new business.”
Michael Lacey

"Go get Take the Cold Out of Cold Calling - you'll be amazed at how streamlined research can impact your marketing & sales efforts.”
Ardath Albee

“Sam Richter thinks he has written a book for sales people. I think he has written a book for everyone."
Bob Kaufman

"Take the Cold out of Cold Calling is so well written and organized now even I can use the Internet to find real information that helps me in my business and personal life."
Murray Death

"Sam knows his stuff and we are lucky that he decided to write the book and help us all!"
Molly Kridel

"Leave this open at your desk, impress your boss!"
Armchair Interviews

"Sam's book is a must for any business looking to attract more clients and for community library business collections."
Midwest Book Review

"I just finished reading, and before I even finished I had success. This will be a powerful tool for many different levels of education."
Stephen Raborn

"Sam's book is exactly what he says it is...a tool to help the reader find enough information to actually make the call a warm, informed call."
Kristen B. Lundgren