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Edition 5 Now Available!
New chapters on social
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Finalist Award
Sales Book of the Year!

Silver Medallist

Bronze Medallist
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"Sam Richter has done the heavy lifting for all of us who depend on new customers to grow our business. He offers a very rigorous, but easy-to-use book on the information science behind successful selling. Read it before your competitors do."
Pat Fallon
Chairman of Fallon Worldwide
Co-author of Juicing the Orange, How to Turn Creativity into a Powerful Business Advantage
Did You Know...
Your local public library is one of the most poweful business research resources available to you...and it's free! Take the Cold Out of Cold Calling teaches you how to make best use of your library to help you grow your business.
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Who Buys Take the Cold Out of Cold Calling?
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The top 1% of business development pros and sales people understand the value of information, how to access it, and how to apply it and win. With Take the Cold Out of Cold Calling, you'll get the tools and training you need to join the club.
People from around the globe are buying Take the Cold Out of Cold Calling, and it's endorsed by some of the world's top sales experts. Take the Cold Out of Cold Calling is perfect for... |
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Anyone who wants to make a great first impression, ensure relevancy, establish credibility, and provide long-term client value.
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Sales people who want to take their business, commissions, and value proposition to the next level.
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People looking for free sales lead lists, prospecting lists, membership lists, new client opportunities, and more.
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Sales managers who want to increase close ratios.
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Business executives who value long-term client relationships based on a true business partnership, versus being a low-cost vendor.
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Marketing executives who want to differentiate from the competition.
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Business students who want to immediately succeed.
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Job seekers who want to learn how to differentiate themselves from the competition (isn't the job search your most important sales call?).
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Non-profit fundraising executives who want to impress potential donors during solicitation calls, and who want to maximize donations.
If you are involved in business development, sales, or account management in any way, you've “cold called.” Any time you meet with a prospect or existing client without knowing about them, their issues, and how your company is relevant to something they care about, you run the risk of losing credibility and worse, losing the deal. Take the Cold Out of Cold Calling will teach you Warm Call techniques to help you grow your business and develop more meaningful client relationships.
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